About Me

Hello!

My name is Sandra Boone (she/her). I am a communications professional with 15 years of experience working in communications and research roles in public sector, nonprofit, and political settings. I currently am a Communications Specialist at the University of Minnesota’s Global Programs and Strategy Alliance where I coordinate communications strategy for International Student and Scholar Services and the Immigration Response Team. I graduated from the University of Minnesota in August 2020 with a Strategic Communication MA and Literacy & Rhetorical Studies minor.

I strive to bring an audience- and equity-centric lens to my work as I ensure organizations give supporters the information they need, at the time they need it, and in ways they understand. To do this, I provide advice and counsel on communications strategy, message development, and stakeholder management. I also ask questions and make recommendations about what an organization must do to live its values — both externally with its stakeholders and internally with its staff.

My work on equity concerns for communicators

I passionately believe all communicators must understand the immense power and responsibility that comes with our roles as storytellers and gatekeepers of information. This belief comes from times in my career where I’ve recognized I was assuming I could do whatever I wanted with my organization’s stories and pictures (as long as the person gave permission once) — an idea that turned the people in them to little more than props or characters to be used for my organization’s benefit.

This interest led me to focus my final MA Capstone research around the need for the use of ethical/equitable storytelling practices by strategic communication and public relations professionals. To focus my inquiry, I examined the communications practices of anti-trafficking organizations, and I then created lists of recommended work practices for communicators working with victim-survivors of trauma and beyond.

Since graduating, in addition to working, I have led workshops/conversations and written blogs about ethical storytelling and DEI concerns for communicators along with the need for changes in our sector and scholarship.

Let’s connect

I’m always happy to talk to others about my experiences and to answer questions about equity concerns for communicators. Feel free to reach out to me on Twitter or LinkedIn!

Professional experience

University of Minnesota’s Global Programs and Strategy Alliance
Communication Specialist
(2014-Present)

BlueGreen Alliance
Communications Associate
(2011-2014)

Minnesota Senate
Democratic Researcher
(2007-2010)

Mark Ritchie for Secretary of State
Communications Director
(2005-2006)

Education

University of Minnesota
Strategic Communication MA, Literacy & Rhetorical Studies minor

University of Minnesota
Political Science BA

Other experience

UMN Communicators Forum
Diversity, Equity and Inclusion Committee
(Co-chair, 2021-Present;
Member, 2020)

Citizens Utility Board (CUB) of Minnesota
Member of the Board and Finance Committee
(2021-Present)

The Theater of Public Policy
Social Media Intern
(2014-2015)

Young Nonprofit Professionals Network of the Twin Cities
Board Secretary, Board Member, Managing Blog Editor
(2014-2017)

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